Dynamic | Lawyer Yu Cuilan of Jinan Institute of Zhongcheng Qingtai Visits Shandong Wanxing Food Co., Ltd. to Exchange Southeast Asian Business
Published:
2024-07-22
On the morning of July 18, 2024, Yu Cuilan, director of Zhongcheng Qingtai ASEAN Business Center, Zhang Hao and others went to Wanxing Food Co., Ltd. for ASEAN business landing exchange at the invitation of Chairman Liu Jianzeng, "National Model Worker" of Shandong Wanxing Food Co., Ltd.
On the morning of July 18, 2024, Yu Cuilan, director of Zhongcheng Qingtai ASEAN Business Center, Zhang Hao and others went to Wanxing Food Co., Ltd. for ASEAN business landing exchange at the invitation of Chairman Liu Jianzeng, "National Model Worker" of Shandong Wanxing Food Co., Ltd.
Shandong Wanxing Food Co., Ltd. is a national key leading enterprise in agricultural industrialization. In 2008, it was the largest exporter of ginger in the country by the China Food, Native and Animal Import and Export Chamber of Commerce. Its main brand "ginger boss" in 2008 was named the Olympic ginger products. In recent years, Wanxing Foods has continued to increase its efforts to develop the international market, actively connect with the market and customers, accelerate the planning of the global industrial layout, and strive to earn more than US $0.35 billion in foreign exchange through exports in 2024. In the context of the acceleration of global economic integration, Chairman Liu Jianzeng and Wanxing Foods are actively seeking further expansion of overseas markets, especially in Southeast Asia.
During this inspection, Liu Jianzeng, chairman of Wanxing Food, accompanied Yu Cuilan and his party to visit a number of product production workshops. Under the introduction of the professionals of Wanxing Food, Lawyer Yu Cuilan and his party learned about the development history, product types, and sales channels of Wanxing Food.
After the visit, Lawyer Yu Cuilan and Chairman Liu Jianzeng had an in-depth discussion on the company's strategic plan for sailing to Southeast Asia. As the executive director of the ASEAN Business Center, Lawyer Yu Cuilan has been deeply involved in ASEAN legal services for many years and is familiar with the Southeast Asian market. During the discussion, she introduced the key elements of investment in Southeast Asia, covering market access, trade rules, and intellectual property protection. And many other aspects. Lawyer Yu Cuilan said that "the enterprise has not moved, the law goes first" and looks forward to providing solid legal protection for the overseas layout of excellent enterprises such as Wanxing Food through the work of professional lawyers.
After the meeting, both parties stated that they will further strengthen cooperation in the future, jointly explore more efficient and compliant routes to sea, and help Wanxing Foods achieve greater success in the Southeast Asian market. The professional escort of Shandong Zhongcheng Qingtai (Jinan) Law Firm has injected a strong impetus into the internationalization strategy of Wanxing Foods. The two parties will work together to create a better future.
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